Design is about people


Design is not just about aesthetics or functionality but about creating solutions that resonate with and improve the lives of people


Design is about collaboration

I believe great design is fueled by collaboration. With over 10 years of experience across industries, I value input from all stakeholders and excel at facilitating workshops to bring out the best ideas from the team.

Design is about balance

With strong communication skills and a background as a developer, I excel at balancing user needs, business goals, and technical constraints. My approach is guided by both quantitative and qualitative data, ensuring designs are not only user-centered but also technically feasible and aligned with business objectives.

From the Blog